Pragmatic Play Ltd says it has launched its ‘Free Chips’ promotional tool for online gaming operators. The content supplier to the iGaming sector said in a Monday update that the offer is the latest element for its “Enhance gamification suite”.
The Free Chips tool is said to enable operators to offer customisable bonus amounts to players in a selection of Pragmatic Play’s live casino titles.
The new Enhance product is initially available across the provider’s roulette titles, including “Lucky 6 Roulette”; “Speed Roulette 1”; “VIP Roulette”; and “Mega Roulette”. The tool will eventually be introduced to other live games, it said.
Free Chips is said to feature automated payouts, described as enhancing convenience for operators and players.
Pragmatic Play added that the tool is available in “all major languages and currencies”. Free Chips bonuses can be set up as standalone incentives or part of integrated promotional campaigns.
The iGaming supplier says its Enhance suite of promotional tools is expanding, providing online casino operators with a “rich selection of marketing and gamification features designed to maximise player acquisition, engagement, and retention”.
Irina Cornides, Pragmatic Play’s chief operating officer, was cited as saying: “Free Chips will help Pragmatic Play operators enrich the gaming experience for players by rewarding them with customisable bonus amounts in their favourite live casino games, starting with our popular roulette titles.”
