SJM Resorts Ltd, the Macau casino operating unit of Hong Kong-listed SJM Holdings Ltd, says it has donated MOP300,000 (US$37,262) to Macau Holy House of Mercy’s Welfare Shop (SCMM).
The company said in a recent press release that the latest donation marked “the 14th consecutive year of support” for the association’s annual “Food Hamper” distribution programme.
“The initiative aims to extend festive care and blessings to underprivileged families in Macau,” noted the casino firm.
The company said that on March 7, members of its SJM Volunteer Team visited the Welfare Shop “to assist in distributing food hampers and red packets to more than 370 beneficiary households”.
“Through hands‑on participation, the team helped share seasonal warmth while demonstrating SJM’s continued dedication to community service and social inclusion,” the firm stated.
In operation since 2013, the Welfare Shop is said to distribute each month food and essentials to thousands of families facing financial difficulties, assisting households in disadvantaged neighbourhoods to meet their living expenses.
Daisy Ho, managing director of SJM Resorts, presented a donation cheque to António José de Freitas, president of Macau Holy House of Mercy’s Board of Trustees.
The announcement cited Ms Ho as saying: “SJM has been privileged to work closely with SCMM over the years to support families in need through sustained donations and active volunteer engagement.”
“We are sincerely grateful to SCMM for its dedicated coordination and to our volunteers for their unwavering commitment,” she added. “Looking ahead, SJM will continue to deepen partnerships with local social service organisations and contribute to a more inclusive and harmonious Macau.”
According to the update, SJM and SCMM also co‑launched the “My ElderFriend Programme” companionship initiative for residents of the Elderly Home of Our Lady of Mercy, “which was expanded last year to include bedridden and weaker residents”.
“Through regular visits and engagement activities, the programme supports the physical and emotional well‑being of elderly participants while fostering greater community connection,” the firm noted.
Since its launch in 2024, the initiative has served close to 500 participants, it added.
