GGRAsia – Asia remains solid market for Alfastreet: company

Asia remains solid market for Alfastreet: company

May 19, 2016 Newsdesk G2E Asia 2016, Trends & Tech

Alfastreet – a privately held Slovenian manufacturer of multi-player electronic gaming machines – expects its products to continue enjoying a strong presence in Asia over the years to come, says sales director Albert Radman.

“Asia has been a solid market [for Alfastreet] for many years,” Mr Radman told GGRAsia. “We constantly do well in Asia,” he added.

“In Cambodia, with our classical R8 machines [Alfastreet’s flagship eight-station roulette product], we ‘own’ the market. We have numerous machines over there,” he said.

Mr Radman added: “For our newer products [including Alfastreet’s WIKY multi-game single terminal], we do extremely well with Singapore and Malaysia. We do excellently in the Philippines lately; Laos is always good for us.”

Up until recently, Macau was not among the priority markets in Asia for Alfastreet. But Mr Radman says the firm is putting now more effort into this market.

“Right now, we are doing a few things in Macau. We have a few deals coming up,” he stated.

Mr Radman was talking to GGRAsia at the end of Global Gaming Expo (G2E) Asia 2016. The annual trade show and conference for the Asian gaming industry ended on Thursday. It took place at the Venetian Macao.

“We were happy with the attendance,” Mr Radman said. “We recognise all main potential customers, buyers and investors were here. That is proof of the quality of the show.”

At G2E Asia 2016, one of the main highlights of Alfastreet’s exhibit was the firm’s line of products combining traditional mechanical racing-themed machines with digital betting stations. On top of the ‘Royal Derby’ horse-racing machine, Alfastreet displayed its new ‘Wet Race’ product (pictured), featuring a boat-racing theme.

“Our booth was very much occupied during the show just because of these two machines,” said Mr Radman. “There is lots of interest, lots of potential overall over these machines, but also our standard products, which are always successful in the Asian market and are in high demand,” he added.