GGRAsia – SuzoHapp names Alex Bucur VP global product management

SuzoHapp names Alex Bucur VP global product management

Dec 05, 2017 Newsdesk Industry Talk, Latest News

Gaming industry equipment supplier SuzoHapp Group has appointed Alex Bucur (pictured) as vice president of global product management, with effect from January 1, 2018.

Mr Bucur joined SuzoHapp via the group’s 2015 acquisition of Sweden-based cash handling technology company Scan Coin AB.

“As SuzoHapp moves forward with our vision of bringing our solutions and components businesses together into a cohesive team, it made sense to structure our product management function in a similar way,” said Wilbert Bieleman, the group’s managing director of Europe, the Middle East and Africa in a prepared statement contained in the announcement.

Mr Bucur’s role will include looking for “global efficiencies”, said the release.

“The successful introduction of new products is vital to SuzoHapp’s success and raising up a global leader in this area will streamline our efforts and introduce the level of global alignment required to get high-quality new products in the hands of our customers faster,” said Sim Bielak, the group’s chief marketing officer, in a prepared statement.

The company said it expects the new structure to “result in an accelerated new product development cycle and improved ability to introduce differentiated products”.