Global casino operator Wynn Resorts Ltd, the parent of Wynn Macau Ltd, says it has completed the acquisition of Crown London (Aspinalls), a small, members-only casino (pictured) in the heart of London’s upscale Mayfair district, in the United Kingdom’s capital.
The venue has been rebranded Wynn Mayfair, and the casino firm said in a Thursday press release that it had “received the required approval” from the U.K.’s Gambling Commission.
“The prestigious Mayfair casino location expands Wynn’s footprint in Europe and the Middle East ahead of Wynn Al Marjan Island resort opening in the UAE [United Arab Emirates] in early 2027,” stated Wynn Resorts.
Wynn Resorts is developing the Wynn Al Marjan Island casino resort in Ras Al Khaimah, one of the emirates.
Wynn Mayfair spans two townhouses at 27-28 Curzon Street, Mayfair.
According to the announcement the venue “is London’s most exclusive gaming and dining experience”. It “presents a variety of gaming options with 20 gaming tables distributed across the main gaming floor, roof-top terrace,” and six private saloons, it added.
Wynn Resorts’ chief executive, Craig Billings, said in March that the deal for the London venue was a “strategic” acquisition for the Wynn brand.
“It was a small acquisition in dollar terms, but a big acquisition in strategic terms, because not only did we buy a database of customers that are from that region, but many customers that we will interact with in the UAE spend time in London every year,” stated Mr Billings at the time.
“So, that’s a real opportunity to continue to delight them and build the relationship,” he added.
