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GGRAsia > Newsletter > Newsletter 5 > Data.Bet, Pragmatic Play announce e-sports partnership
Latest NewsNewsletterNewsletter 5

Data.Bet, Pragmatic Play announce e-sports partnership

Newsdesk Published September 10, 2025
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Sportsbook solution supplier Data.Bet is partnering with iGaming content provider Pragmatic Play to support the latter’s e-sports betting offering, according to a press release issued on Tuesday.

Data.Bet “will deliver its complete e-sports offering, giving Pragmatic Play Sports access to its odds feed and customisable multi-widget that combines scoreboards, pitch tracker, and low-latency live video streaming into a single interface,” the announcement said.

“Through the collaboration, Pragmatic Play Sports can provide an e-sports solution that combines premium content with official data and best-in-class streaming technology,” it added.

Pragmatic Play offers a broad portfolio of slot, live casino and bingo games to the iGaming industy. Its sportsbook offering – branded Pragmatic Play Sports – is presented as delivering a comprehensive solution that includes official data, live streaming, event management, trading, risk management, and technical support.

As per Tuesday’s release, the partnership will provide Pragmatic Play Sports customers with access to Data.Bet’s “entire catalogue of more than 30 e-sports disciplines, which includes some of the world’s most in-demand titles, such as Counter-Strike, Dota 2, EA Sports FC, Valorant, and League of Legends”.

The announcement added that a “broader rollout” of additional e-sports disciplines was “scheduled for upcoming phases through 2026”.

The release quoted Otto Bonning, head of sales at Data.Bet, as saying: “This is a long-term alignment where we will grow in the e-sports space together and deliver a strong, revenue-generating product to Pragmatic Play Sports and their clients.”

He added: “For Data.Bet, the project reinforces its strategy of delivering modular, scalable integrations to global leading partners.”

Gareth Crook, senior vice-president of Sports at Pragmatic Play, was cited as saying: “E-sports is one of the fastest-growing global betting verticals, and this launch reinforces our commitment to an official-data approach while adding a truly dynamic new product to our already extensive portfolio.”

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