Gaming equipment and services supplier IGT Plc announced that Dallas Orchard has joined the company as of Wednesday in the role of senior vice president for global premium products.
Mr Orchard will be responsible for the global management of IGT’s premium product portfolio, including market and competitive analysis, product requirements definition and marketing alignment, the firm said in a press release.
He will report to Victor Duarte, IGT’s global chief product officer for gaming, and will be based in Las Vegas.
Mr Orchard most recently was vice president of gaming operations for Aristocrat Technologies Inc.
“Dallas Orchard represents an excellent addition to our executive team,” Mr Duarte said in a statement. “He brings significant experience in growing revenues and market share with product development that generates profitability for customers and excitement for players.”
Mr Orchard’s prior roles include overseeing sales and marketing strategy for the Americas as a sales and marketing executive for Ainsworth Game Technology Ltd and working as marketing manager for Hard Rock Hotel and Casino.
Earlier this month, IGT announced that Ken Bossingham had joined the company as senior vice president for casino core product.
