Macau recorded an average 95-percent hotel occupancy rate during this year’s Lunar New Year Golden Week, said the city’s government. The figure matched the prior-year festival’s occupancy rate as measured by industry operators. The data for 2025’s festival – an eight-day holiday on the Chinese mainland – were disclosed by the Macao Government Tourism Office (MGTO), in a Wednesday press release.
The lunar new year, a peak business period for Macau’s casinos and hotels, is often referred to as Lunar New Year Golden Week.
The start of the 2025 lunar new year was on January 29. China’s State Council declared the mainland holiday – this time marking the Year of the Snake – as eight days from January 28 to February 4 inclusive.
The peak in terms of daily hotel occupancy rate during the Lunar New Year Golden Week was reached on February 1, the fourth day of the lunar new year, with occupancy hitting 97.8 percent, said MGTO.
The average room rate across Macau’s hotels, apartment hotels, and budget accommodation stood at MOP1,839.5 (US$230), marking a decline of 2.4 percent compared to the 2024 festival, which ran from February 10 to February 17 that year.
MGTO said in its press release that visitor numbers to Macau during 2025 Lunar New Year Golden Week approached pre-pandemic levels. Preliminary figures previously reported by GGRAsia indicate that the city recorded nearly 1.31 million visitor arrivals during the period, with an average of 163,696 arrivals per day – 3.5-percent lower than the 2024 Lunar New Year Golden Week but close to the 2019 figure of 171,702 daily arrivals, MGTO said.
Visitors from the Chinese mainland accounted for over 1 million of the total, with an average of 125,000 arrivals per day, representing a 3.2-percent decrease from the prior-year festival.
Visitors from Hong Kong totalled 231,000, averaging nearly 29,000 per day, while 20,000 visitors arrived from Taiwan, averaging 2,500 daily.
International arrivals stood at 58,000, with an average of 7,300 per day – an annual increase of 10.2 percent, said MGTO.
The tally of all visitors making a one-day trip climbed steadily from 29 to 31 January, peaking at over 219,000 on the third day of the lunar new year (January 31). This represented a 9.1 percent increase compared with the corresponding day in the 2024 Lunar New Year Golden Week, and was the second-highest daily total since records began, according to Macau’s tourism office.
