The Aristocrat group will be highlighting its The Baron Upright slot cabinet at the Global Gaming Expo (G2E) Asia casino industry trade show and conference in Macau this month.
The brand will showcase “exclusive new content for the Asia market” at G2E Asia 2026 at The Venetian Macao from May 12 to May 14, it said in a press release.
Aristocrat Gaming is the land-based gaming business unit of Australia-listed Aristocrat Leisure Ltd.
Kurt Gissane, chief revenue officer for Aristocrat Gaming, was cited saying in Tuesday’s preview of the company’s offer for the trade event: “Asia continues to be a strategic priority for our company and G2E Asia is the perfect opportunity to demonstrate the powerful portfolio we have to help drive our operators’ businesses further”.
The brand noted it had “surpassed over 10,000 installs” across Australia and New Zealand for The Baron Upright.
Aristocrat Gaming added of the new cabinet: “With its dynamic lighting, vivid graphics and cinematic audio, it brings Aristocrat Gaming titles to life, maximising operator performance and player experience.”
An “Asia-first” release on The Baron Upright cabinet will be the brand’s “5 Dragons Link” (pictured, right) slot product, building on Aristocrat Gaming’s “5 Dragons” franchise. The new title is said to integrate modern ‘hold & spin’ mechanics and “bespoke metamorphic features” to “drive floor performance and player engagement” in the region.
The Aristocrat Gaming stand at G2E Asia will also feature the slot product “Thunder Empire,” which the brand says has achieved “record-breaking player adoption across international markets”.
Show attendees can also see the latest evolution of the “Bao Zhu Zhao Fu” slot franchise. “Bao Zhu Zhao Fu Ignite” (pictured, left) is said to offer a ‘feature in feature’ experience.
Aristocrat Gaming will additionally demonstrate new content for its MarsX cabinet, namely related to its slot series “Dragon Link” (pictured, centre) and “Dragon Cash”.
The show will also see the Asia debut of “Lian Kai Xian Fu”, alongside “strong-performing” slot product “Mo’ Mummy”, said the firm.
CRO Mr Gissane stated: “From the launch of the all-new The Baron Upright cabinet to the incredible titles that are ready to make their way onto gaming floors, we’re excited to showcase our commitment to delivering innovative and tailored gaming experiences for our customers in the region.”
